The deal brings Curiosity to a broader audience across various platforms including TV, VOD, and inflight entertainment across Asia.
Curiosity and iHeartMedia Partner to Launch Curiosity Audio Network
“We couldn’t be more excited to make our move into audio in partnership the #1 podcast publisher in the world,” said Devin Emery, Chief Strategy Officer for Curiosity. “Audio is exploding as a go-to medium for connecting with audiences, and we believe Curiosity and iHeart’s shared passion for creating curiosity-catalyzing content is going to make for highly compelling storytelling.”
“We are thrilled to join forces with Curiosity Inc. to develop premium podcasts for an audience who loves to learn,” said Will Pearson, Chief Operating Officer for iHeartPodcast Network. “The Curiosity team has built such an incredible library of knowledge for curious minds and are adding to it all the time, and we can’t wait to bring it to our millions of listeners across the globe.”
Live now on the Curiosity Audio Network is the One Day University podcast series, showcasing fascinating lectures delivered by the most beloved professors from some of the world’s top colleges and universities, with episode topics ranging from Eight Books that Changed the World to Abraham Lincoln: Fact vs. Fiction. Later this year, Curiosity will premiere its first original podcast co-produced with iHeartMedia, mixing pop culture, history and true crime, with an expanded look into the mystery surrounding the life and death of the “Cold War Cowboy” Dean Reed. It’s a follow-on to the Curiosity Original feature documentary Red Elvis, available exclusively on Curiosity Stream. Also upcoming is the Untold History of Sports in America, which dives deep into the role sports have played in shaping the American psyche.
Curiosity’s video services, including flagship subscription video on demand platform, Curiosity Stream, and its linear video programming network, Curiosity Channel, have approximately 24 million paying subscribers globally, making it the favored destination for factual television and documentary film audiences around the world.
As part of the collaboration, all shows will be distributed by the iHeartPodcast Network which is home to more than 750 original podcasts with over 440 million downloads each month. iHeartRadio Original Podcasts span every category from business, sports, spirituality and technology to entertainment, family, cooking and true crime—and everything in between—making iHeartRadio the largest publisher of podcast content in the world. Listeners can hear all Curiosity Audio Network shows on iHeartRadio and anywhere podcasts are found.
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